Eyeconic Brows.
Eyeconic Brows unleashes your fiercely powerful femme by creating iconic looks that raise eyebrows for all the right reasons. Embodying the unfailing brow classics with a contemporary twist,
Eyeconic Brows is simple to use, quick to apply,
and long-lasting. The runway to an en vogue look that makes you feel like an unstoppable icon, Eyeconic Brows is a powerhouse brand that doesn’t mess around, because you’ve got worlds to conquer and brows to raise.
SERVICES PROVIDED:Brand Naming
Brand Identity Design
Brand Execution - Packaging concept and design, Brand Campaign, Content creation, Shopify Website Design, Klaviyo integration, Art Direction, Social assets, printed collateral and Copywriting,
Brand Consulting and Creative Direction
Project Overview.
Brow extraordinaire Tess Lunney came to us with one goal: to create her own line of luxurious, easy-to-use brow products that made customers feel instantly confident. But with a saturated market (and way too much pink and beige), she needed more than a pretty logo, she needed a brand with serious edge.
Every element, from the clever naming to the unique packaging, We built a concept inspired by fashion’s most iconic women, the ones who make covers, raise eyebrows, and turn heads. We didn’t just help launch a product; we pushed boundaries and reinvented it. Introducing the magnetic spoolie. A functional, never-seen-before feature that gave the brand an unmistakable point of difference.
The campaign wasn’t just a launch; it was a highly executed statement. From day one it positioned the brand as high-end, high-impact and unapologetically confident. It reflects exactly how polished brows make customers feel: bold, unstoppable and ready to take on the world.
With a edgy tone of voice and a visual identity to match, this brand goes beyond brow products. It is distinctive, memorable and consistent. Eyeconic Brows doesn’t whisper; it commands attention, and it is nothing short of unmistakably iconic.
Brand Campaign.
Behind the c-enes.
Eliza has been such a huge help in launching my product brand. She created an incredible campaign and her talent with websites and graphic design is next level. She always goes above and beyond for her clients, and it truly shows in the quality of her work. I can’t recommend Eliza highly enough!
— Tess Lunney,
Eyeconic Brows
